In a surprising turn of events, Apple’s highly anticipated Vision Pro headset is rumoured to launch earlier than initially announced. The tech giant, which previously mentioned an “early next year” release, now sees speculation aligning for a February debut, according to a report by Bloomberg’s Mark Gurman.
No Glitzy Launch Event for the $3,499 Device
Unlike previous Apple product launches, industry insiders suggest that the Vision Pro headset may forego a grand unveiling event. The decision is justified given the hefty price tag of R66,431 and the expected limited supply.
Behind-the-Scenes Preparations for Apple Store Employees
Launching a groundbreaking hardware platform requires meticulous preparation. Apple is reportedly gearing up its store employees to guide new users, make necessary adjustments, and offer assistance with prescription lens options. The move emphasizes Apple’s commitment to delivering a seamless user experience for this innovative device.
VisionOS: A New Software Frontier
Accompanying the Vision Pro headset is Apple’s new software, VisionOS. While details remain sparse, Gurman hints at a subsequent version slated for release in 2024. This coincides with the regular updates to Mac and iPhone software, showcasing Apple’s dedication to refining its latest hardware platform.
iOS 17.2 Release Sets the Stage
The recent rollout of iOS 17.2 adds an extra layer of anticipation. The update enables the iPhone 15 Pro to capture 3D-encoded spatial videos in 1080p resolution at 30 frames per second. However, to experience these videos in full detail, users will require the Vision Pro headset.
Developer Readiness for the Virtual Experience
A recent communication sent out to developers urges them to “get ready.” This preparation may involve crafting software tailored for virtual and mixed reality environments or adapting existing iPad and iPhone apps to align with the capabilities of the Vision Pro headset.
Production in Full Swing in China
Despite potential delays, the report indicates that production in China has been running at “full speed” for several weeks. Plans are underway to have retail units ready for shipment by the end of January, setting the stage for the anticipated February launch.
Conclusion: A Paradigm Shift in Apple’s Hardware Portfolio
As Apple embarks on the release of its first new hardware platform in years, the Vision Pro headset, priced at R66,431, promises to redefine the user experience. The blend of cutting-edge technology, behind-the-scenes employee training, and software innovations hints at a paradigm shift in Apple’s hardware portfolio. While uncertainties remain, South African consumers eagerly await the opportunity to immerse themselves in Apple’s latest foray into the world of augmented reality.
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