Categories: Technology

Apple’s Game-Changer: New M3 MacBook Pro and the Demise of the Touch Bar

  • Apple unveils 14-inch MacBook Pro with M3 chip, promising up to 60% faster rendering and a sleek design.
  • The base model starts at $1,599, a $300 increase from the M2 model, with 8GB RAM in the base configuration.
  • The Touch Bar is officially retired, simplifying the MacBook Pro lineup, and pre-orders start on Monday for a November 7th release.
Published by
Lethabo Ntsoane

In a long-anticipated move, Apple has announced a significant refresh to its MacBook Pro lineup, introducing a new entry-level 14-inch MacBook Pro that signals the end of the Touch Bar era. This move comes as a part of Apple’s ongoing commitment to improving its product offerings and providing better performance to its users. Let’s dive into the details of this exciting development.

A Leap in Performance: The Mighty M3 Chip

The spotlight of the new 14-inch MacBook Pro is undoubtedly the M3 chip. Built using a cutting-edge 3nm process, this chip promises substantial performance improvements over its predecessors. While Apple shared selective performance statistics, one striking figure is the up to 60 percent faster rendering in applications like Final Cut Pro.

MacBook Pro ModelChipsetFinal Cut Pro Rendering Speed
13-inch (M1)M1Slower
14-inch (M3)M3Up to 60% faster

This advancement will undoubtedly benefit creative professionals, video editors, and anyone working with resource-intensive applications. However, it’s essential to note that specific performance improvements compared to the older M1 and M2 chips remain undisclosed.

The Familiar Design

The new entry-level MacBook Pro maintains the external design introduced with the 14-inch and 16-inch models in 2021. This includes a 14-inch Retina display and the now-famous notch at the top of the screen. The notch, while initially met with mixed reactions, has become a signature feature of Apple’s recent laptops.

A Pricier Proposition

With the performance boost comes a higher starting price for the 14-inch MacBook Pro. The M3-equipped model starts at $1,599, a $300 increase from its predecessor, the M2 MacBook Pro, which began at $1,299. The price bump is justified by the promise of enhanced performance and capabilities.

MacBook Pro ModelStarting Price (USD)RAM (Base Configuration)
14-inch (M2)$1,2998GB
14-inch (M3)$1,5998GB

While the price increase may be somewhat steep, it’s essential to consider the improved performance and features that come with this model. However, the base configuration’s 8GB of RAM might raise concerns for some users, especially given the laptop’s premium price point.

Colour Matters: No Space Black for the Base Model

Apple has introduced a new space black color option for its MacBook Pro lineup. However, this luxurious shade is exclusive to the higher-end 14- and 16-inch MacBook Pros equipped with the M3 Pro and M3 Max chips. These models start at $1,999, and for the extra cost, you get the performance enhancements and the eye-catching space black finish.

This move is consistent with Apple’s strategy of offering premium colors and finishes to its more expensive models. It’s worth noting that color options have become an essential element of consumer choice in the laptop market.

Farewell to the Touch Bar

The Touch Bar, introduced by Apple in 2016, has been a distinctive feature of MacBook Pro models for several years. While it had its share of enthusiasts, it wasn’t a universally beloved feature. As a result, Apple decided to part ways with the Touch Bar, removing it from the redesigned 14-inch and 16-inch MacBook Pros introduced in 2021.

Apple had continued to refresh the 13-inch MacBook Pro with the Touch Bar, giving it the M1 and M2 chips and keeping it in the lineup until now. The discontinuation of this model signifies Apple’s shift towards a more uniform and simplified MacBook Pro lineup.

Availability and Pre-Orders

The new 14-inch MacBook Pro, equipped with the M3 chip, is set to be available for pre-order starting Monday, with the official release date scheduled for November 7th. This allows customers to get their hands on this powerful and updated laptop just in time for the holiday season.

Conclusion

Apple’s announcement of the new 14-inch MacBook Pro with the M3 chip marks a significant step forward in the evolution of the MacBook Pro lineup. With a focus on performance, color options, and the retirement of the Touch Bar, this release caters to both creative professionals and everyday users looking for a powerful and sleek laptop.

While the price increase and RAM limitations in the base configuration may be a point of concern for some users, the promise of enhanced performance and improved features is likely to be a compelling factor. As the new MacBook Pro becomes available for pre-order and, subsequently, in the hands of users, it will be interesting to see how it fares in real-world usage and whether it lives up to the performance expectations set by Apple.

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Lethabo Ntsoane

Lethabo Ntsoane holds a Bachelors Degree in Accounting from the University of South Africa. He is a Financial Product commentator at Rateweb. He is an expect financial product analyst with years of experience in reviewing products and offering commentary. Lethabo majors in financial news, reviews and financial tips. He can be contacted: Email: lethabo@rateweb.co.za Twitter: @NtsoaneLethabo