Categories: Technology

iPhone 15 Pro: Big Upgrades, Price Hike Expected

  • The iPhone 15 Pro lineup will feature titanium frames and thinner bezels, enhancing durability and providing a more immersive display experience.
  • Upgrades include a customizable button and a switch from Lightning to USB-C, offering users increased functionality and improved connectivity.
  • Customers may face a price increase, with the iPhone 15 Pro Max model potentially rising by up to $200 (approximately R3,600), making it a more significant investment.
Published by
Lethabo Ntsoane

In a recent report by Bloomberg’s reputable tech journalist Mark Gurman, a host of details about the iPhone 15 Pro lineup have been confirmed, aligning with earlier speculations throughout the year. Among the notable upgrades, the Pro models will be equipped with titanium frames, replacing stainless steel, resulting in a lighter and more robust design. Furthermore, the new display technology will offer thinner bezels, reducing the black border by approximately one-third, offering users a more immersive visual experience.

FeatureDescription
Titanium FramesReplace stainless steel, making the iPhone 15 Pro models stronger and lighter.
Thinner BezelsA new display technology results in a 1/3 reduction in the black border for an immersive look.
Customizable ButtonThe iconic mute switch is expected to be swapped out for a customizable button.
USB-C PortThe Lightning port will be replaced with USB-C, improving data transfers and connectivity.

Two critical changes have also been hinted at for the upcoming models. The iconic mute switch is rumored to be replaced with a customizable button, adding versatility to user interactions. Additionally, Apple is finally bidding farewell to the Lightning port, embracing the widely adopted USB-C standard. These adjustments could potentially pave the way for faster data transfers and improved connectivity options.

While these upgrades are indeed exciting, Gurman’s report suggests that they might come at a cost. Customers outside the United States are expected to face a price increase, and the possibility of a similar hike for U.S. customers cannot be ruled out either. Earlier leaks and analyst notes have indicated that the iPhone 15 Pro Max model could experience a price surge of up to $200, making it a more significant investment for Apple enthusiasts.

In a comparative context, let’s take a look at the potential pricing changes for the iPhone 15 Pro lineup:

ModelPrevious Price (USD)Expected Price (USD)
iPhone 15 Pro$999$1,049 – $1,099
iPhone 15 Pro Max$1,099$1,249 – $1,299

The table above shows the expected price range based on Gurman’s report and analyst predictions. However, these figures are not yet confirmed, and the actual prices will be revealed during Apple’s official announcement.

Apple seems determined to level up its standard iPhone model, expected to drop the notch in favor of the Dynamic Island feature. This change brings the standard model more in line with the Pro variants, improving the overall aesthetics and display experience. However, the standard model might be limited to a 60Hz refresh rate, while the Pro models will retain the impressive 120Hz refresh rate, surpassing most of its Android counterparts at a similar price range.

The iPhone 15 Pro lineup is also set to launch alongside the next Apple Watch, which will feature the highly anticipated S9 processor. According to Gurman, this marks the first substantial speed upgrade since 2020, offering users an enhanced user experience on their wrists.

As Apple gears up to announce its latest iPhone and Apple Watch offerings in mid-September, it will be facing fierce competition from Samsung, which recently updated its lineup of folding and flipping phones.

The stage is set for Apple to unveil an impressive array of upgrades and innovations, further solidifying its position as a tech industry leader. However, the potential price increase will undoubtedly be a subject of concern for some customers. As the announcement date approaches, enthusiasts around the world will be keenly watching to see how these changes will play out in the market and impact consumer preferences and decisions.

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Lethabo Ntsoane

Lethabo Ntsoane holds a Bachelors Degree in Accounting from the University of South Africa. He is a Financial Product commentator at Rateweb. He is an expect financial product analyst with years of experience in reviewing products and offering commentary. Lethabo majors in financial news, reviews and financial tips. He can be contacted: Email: lethabo@rateweb.co.za Twitter: @NtsoaneLethabo