Online retail giant Takealot is all set to reintroduce its highly anticipated Blue Dot Sale for Black Friday 2023, alongside an exciting 24-hour ‘live shopping’ experience on the big day, catering to South African customers with early access sales launching a few days prior.
Scheduled to commence at one minute past midnight on Black Friday, November 24, 2023, the Blue Dot Sale will extend through the weekend, culminating in “Takealot Tuesday” on November 28.
This year, the Blue Dot Sale aims to unveil fresh deals daily, spanning both Black Friday and Cyber Monday. Notably, Takealot Tuesday will shine a spotlight on local businesses operating within the Takealot Marketplace, amplifying their offerings to a broader audience.
Anticipate savings of up to 50% on a plethora of items during the 2023 sale, encompassing a diverse range from TVs, kitchen appliances, and large home appliances like washing machines, fridges, and dishwashers, to beauty products, sporting gear, toys, and essential household items bought in bulk.
For eager shoppers, an exclusive Early Access period to the Blue Dot Sale is scheduled from November 19th to the 23rd, providing a head start on snagging the hottest deals.
Moreover, Takealot pledges to revive its “24-hour Black Friday shopping experience,” a staple feature that presents product launches and exclusive deals through live streams across various social media platforms.
In a statement, Takealot announced, “This year’s 24-hour Black Friday live shopping marathon promises giveaways, appearances from special guests, and incredible deals on South Africa’s beloved brands.”
Excitingly, the event will be simultaneously broadcasted on Facebook and Instagram, marking a groundbreaking first for Black Friday events in South Africa.
The electrifying live shopping marathon is slated to commence just before midnight, offering non-stop excitement for avid shoppers.
In a groundbreaking move, Takealot plans to make the Blue Dot Sale deals accessible through TakealotNOW, its on-demand delivery service integrated into the MrD app.
The selection of available deals has been meticulously curated based on the essentials and desires of South Africans, promising swift deliveries right to the doorstep “within minutes.”
Exclusive TakealotNOW Blue Dot Sale deals are scheduled for release at 22h00 on Thursday, November 23, just ahead of the Black Friday frenzy.
However, it’s important to note that TakealotNOW deals will be limited to specific areas:
Cape Town: Durbanville, Bellville, Brackenfell, Kraaifontein, Kuilsriver, and Parow Johannesburg: Sandton, Rivonia, Bryanston, Cresta, Fourways, Rosebank, and Northgate
With a focus on catering to local businesses and providing an array of sought-after deals, Takealot’s Blue Dot Sale for Black Friday 2023 is poised to be an unparalleled shopping extravaganza, offering South African customers an opportunity to enjoy exclusive savings and a unique shopping experience.
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